Magazine Overview

CHaINA Magazine is the first magazine focusing entirely on Supply Chain Management and logistics from a China perspective.

In just one year we have become the authoritative source for news about China’s supply chain and its increasing global impact. Key decision makers in global supply chain management, who recognize the growing importance of China, have become our core readers.

We target key supply chain decision makers
CHaINA magazine’s target readers are supply chain executives at manufacturers, wholesalers and retailers. These management-level executives are actively involved in optimizing their company’s supply chains and in deciding which supply chain and logistics providers to use in China. CHaINA is also read by management-level executives at logistics services providers, consulting firms, banks and IT companies.

Qualified Readership
CHaINA is distributed free-of-charge to ‘qualified readers’ in China, Hong Kong and Singapore. A ‘qualified reader’ is a management-level supply chain practitioner or executive who has requested to receive the magazine. These executives have purchasing influence over their company’s operations and are exerting increasing influence over the global supply chain.

There are also a number of paid subscribers in other parts of Asia, the United States and Europe. In addition to individual subscribers, Chaina magazine is also available for purchase at key retail outlets in airports overseas, and is distributed in bulk to hotels, serviced offices and airlines in key cities across China and in Hong Kong.

Chaina Magazine is distributed at all Council events across Asia.

WHAT'S NEW?

> Supply Chain TV Channel
> Supply Chain Times - eNewspaper
> China Warehousing Digital Map

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